Gil Asakawa's Nikkei View | We need to train young journalists (and people in general) about older racial epithets
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We need to train young journalists (and people in general) about older racial epithets

Pekin Chinks -- the high school school mascot name of Pekin, Ohio until 1980 In the midst of the media hullabaloo over ESPN’s “Chink in the armor” headline about Jeremy Lin, I had a conversation with a journalism professor at the University of Colorado, where I work as staff adviser to the CU Independent, the student-run news website for the Boulder campus. What the media need, we decided, is remedial lessons in racist imagery and epithets.

Both the editor and anchor who were disciplined by “the Worldwide leader in sports” claimed they didn’t mean anything racial by the use of the phrase with the “c-word.” OK, granted, the phrase is an old one used to describe a weakness in armor, but who would use the word today and NOT feel a twinge of conscience, a mental red flag, about its century of use as a racist slur? Why wouldn’t you use any number of other words?

Apparently, some people — especially young people — today don’t know or don’t remember that the “c-word” is the equivalent of the “n-word” to Asian Americans. That’s a good thing, because it means the word is seldom used as a slur these days. But that doesn’t mean we can start using it willy-nilly again.

I grew up having the word hurled in my direction as kids yelled at me to “go home.” I’ve been called every one of those words: “Jap,” “Nip,” “Gook,” “Slope,” “Chinaman,” “Ching-Chong,” Slant-Eye”… an entire dictionary of racist words. Some of them as you can see, have non-racial meanings, like slope or nip.

But call me over-sensitive, when I see the words “chink in the armor” or “nip in the air” in print my stomach clenches. And the same goes for an awful lot of other Asian Americans, although yes, not every Asian American agrees (you can call Michelle Malkin anything you want, I guess and it won’t bother her).

The Asian American Journalists Association released a Media Advsiory on covering Jeremy Lin last week, and hopefully that will help curb some of the national media’s dumber inclinations and make writers and editors think at least a moment before they blurt out something they’ll regret later.

But what can you do if some journalists (and people in general) don’t know that certain words or phrases have a racial connotation, perhaps a forgotten one from the past? I’ve met a few people who honestly didn’t know that “chink” is an offensive reference to Asians.

The fact is, words and their meanings evolve. The Pekin, Illinois high school team for many decades was called the “Chinks” even though their mascot was a dragon (see the graphic above). In 1980, after years of controversy and over the objection of the students, the team was changed to the Dragons. I’m sure they didn’t think the word was so bad because they didn’t mean it as a racial epithet.

Even the seemingly benign word “Oriental” has evolved. It originally referred to the Orient, or the Far East. Some Asians today still use the term to describe their grocery stores, and it’s still commonly used to describe rugs (from the Middle East). But it was used so often as a word to refer to negative stereotypes that today, the acceptable word in common usage is “Asian.” “Oriental” is for rugs, “Asian” is for people. The Asian American civil rights organization JACL has a series of pamphlets including this one, “Word can kill the spirit… ‘Jap’ is a derogatory term!” that lists some of the slurs that target Asians.

The JACL’s various pamphlets are available digitally on their website but they’re hard to find. The AAJA also is revising its APA Handbook for covering Asian Americans, with this addendum currently available (they’ll be combined in the new revised edition being published this summer).

Other than these, there aren’t a resource that I know of besides a few websites including this Wikipedia entry on ethnic slurs where people can go and learn about or check whether certain words are slurs or not. Maybe I should write a quick ebook.

But here’s one more example just this week of an innocent use of a word that made me feel uncomfortable, and I’m glad I acted on my instincts to reach out and educate a friend:

A journalist I know signed up for Pinterest, the hot new social media site, and began following me. The site allows you to “pin” images from web pages from recipes and photos of cool places and items from online shops, and you can create any number of “boards” and name them whatever you want to collect your pins on. My friend had a board that she called “Me Likey,” and I had that familiar feeling in my gut.

But I knew she’s pretty progressive — she teaches journalism, and she’s a Latina, so she’s probably no stranger to racist (and sexist, for that matter) treatment. So I emailed her and asked if she could change the name of the board to “Stuff I like” or whatever. I explained my request, and she was mortified.

She said she uses the phrase “me likey” a lot, and hears it all the time from others.

I said it sounds to me like a stereotype of an Asian accent, and pointed out “me so horny, me love you long time,” a similar phrase, which was used in director Stanley Kubrick’s powerful (and disturbing) 1987 film about the Vietnam War, “Full Metal Jacket.” In the film, a prostitute approaches two GIs including star Matthew Modine and woos them with “Me so horny… me love you long time.”

The Miami-based rap group 2LiveCrew had a controversial 1989 hit, “Me So Horny” that sampled the line, and from there, the phrase has entered into the mashedup pop culture lexicon.

That’s why I think a racial slurs class for journalists might be helpful. In today’s snip-and-share media world, context gets lost, and so can the historical meaning of words even if they started out as hate language. Just because someone doesn’t know the origins of a phrase like “Me so horny, me love you long time,” or any of the words I heard growing up, or they think it’s OK because they didn’t mean it as a racist slur, doesn’t make it acceptable.

I have one rule for slurs: IF someone somewhere finds something offensive, then it’s offensive and I’ll go out of my way to avoid it. It’s not a matter of being overly sensitive or too P.C. — it’s a matter of being respectful.

Maybe it’ll make some people squirm, but by giving a presentation of every ethnic slur I can think of from the past and present, maybe it’ll make them think just a fraction of a second the next time they innocently use a word or phrase that could be taken the wrong way, and they’ll look for a different way to say the same thing.

Meanwhile, I’m glad that I reached out to my friend when my stomach clenched over her “Me Likey” label. She changed it, and she’ll carry our discussion to her students and others in her network of friends. I feel like a little bit of progress was made.

Here’s the scene from “Full Metal Jacket” (NSFW):

Just to be complete, here’s the 2LiveCrew hit, “Me So Horny” (definitely NSFW):