Bravo to Bravo for stopping use of “JAP” for Jewish American Princess in reality show


Bravo to the Bravo TV network. And Bravo to Michael Yaki, a former City of San Francisco supervisor who is now a member of the U.S. Commission on Civil Rights. When Yaki wrote to the network to complain about the use of the term “JAP” to describe a “Jewish American Princess” on a new reality show, “Princesses: Long Island,” Bravo agreed immediately to stop using the term, both in its promotions and in the show.

Yeah, yeah, bring out the anti-P.C. police, and tell me that I’m being too sensitive, and that if Jewish people wanna use the term “JAP” they have the right. Let it all out. Vent.

The thing is, not all Jews are OK with the term — even in the early ’80s when the Jewish American Princess term was widely used as a lighthearted (but still ethnic) slur, there were people who thought the term itself was offensive, never mind the acronym.

And pretty much every Japanese American I know cringes at the use of “J-A-P” even if it’s used as an abbreviation for Japan, or as an acrobym for Jewish American Princess.

I also saw the reference on a commercial for the Bravo show, which debuts June 2 (one of the women in the series proudly says that she’s a “JAP”), and my stomach clenched when I heard the word.

Let’s say that Jewish American Princess is a perfectly acceptable phrase to all (it’s a common term among Jews I know). I still wouldn’t want “JAP” to be used as an acronym for it, for the same reasons that African Americans have urged that everyone stop using the word “niggardly.” It’s close enough to the truly offensive word that it ignites an emotional response. In a word, it offends people. It’s offensive. Oops, here comes the anti-P.C. police again…

Jews I know will probably continue to call certain young women that (as African Americans I know call each other the “N” word). And I’m sure people who don’t give a hoot whether anyone else finds such things offensive will also continue to use the word.

But anyone who cares shouldn’t use the term, and a national television network certainly shouldn’t be throwing the word around on the air as if there’s no problem saying it.

That’s why Bravo deserves a “thank you” for responding so quickly and decisively to Yaki’s letter.

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